About Us

city lights at night

About Us

With Citra, lighting is just the beginning.

At Citra, we are a tech based company, focusing on the integration and implementation of lighting-based technologies that can provide you with:

Maximum Energy Savings

Actionable Business Intelligence

Operational Efficiencies

Enhanced Security

Applying decades of engineering expertise, we will evaluate all aspects of your facilities to design and implement lighting solutions from simple upgrades to full lighting and sensor systems connected over unique, cloud-based IoT networks.

As a certified minority-owned business and woman-owned business, diversity and inclusion are also at our core.

Mission

To create beautifully engineered smart environment systems through the seamless integration of building technologies.

Vision

To work with our community of partners in the adoption of advanced building technologies focusing on a customer-centric approach and a relentless drive for education.

Always Remain Impartial

Staying impartial is integral to our overall approach of offering unbiased product selections. This ensures the highest and best outcomes for our clients.

Industry Knowledge Drives Value

In such a fast-moving industry, current knowledge is the key to fulfilling our mission since knowledge is potential power. Our mission is to educate industrial lighting and commercial lighting clients. By communicating this knowledge, the power is in their hands to make well-reasoned decisions for their business.

Keep Clients’ Needs Before Earnings

What the client requires comes before selling any particular manufacturer’s product for the sake of making a sale. Instead, Citra’s mission is for developing the optimal solution for each client’s specific needs.

Honesty Trumps All

Our belief is that without honesty we can neither grow as a company nor live by our mission. Honesty is central to our philosophy and thus, it trumps all.

As a certified minority-owned business and woman-owned business, diversity and inclusion are also at our core.

Great Lakes Women's Bunsiness Council
Michigan Women's Marketplace
Certified WBENC
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